JAGSoM

Vcare -An Emerging Online Gig Platform: Growth Challenges And The Role Of Content Marketing

Chakraborty, K., Gupta, P. (2022) VCare- An emerging online Gig Platform: Growth Challenges and the Role of Content Marketing. Case Studies on Management Strategies, Bloomsbury Publishing.

Admissions Open for 2024 - 2026

Admissions Open for Class 2024 – 2026 for PGDM Bangalore and MBA Greater Mumbai Campus. Click here to APPLY NOW

THEME BASED CURRICULUM

PEOPLE

Understanding Workforce Management in the MSME sector workplace.

– Organization Structure options.

– Challenges of HR planning, talent acquisition, talent management, learning and development, compensation and benefits for MSMEs.

– HR Policy, HR Manual, and Service Rules

– Employee relations – Central labour laws applicable to MSMEs; state amendments in Karnataka; other labour laws applicable in Karnataka; key compliance issues and penal provisions.

– Future implications of the proposed Labour Code.

THEME BASED CURRICULUM

 MONEY

Raising capital

– Utilization and allocation of capital

– Managing cost & cash

– Understanding the financial health of business

– Reporting

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