Conference Theme – “Building sustainable businesses in the phygital world”

The divide between the physical and digital worlds is diminishing at a fast pace with the emergence of wearable devices, AR, VR, AI automation agents, robots, and IoT – leading to an increasingly phygital world. These trends have led to massive growth in unstructured data from social media, sensors, and other devices. Business operations and decisions are getting increasingly data-driven, supported by advanced tools and techniques such as Blockchain, Machine Learning, Big Data, Cloud Computing, etc. Further, today’s businesses are impacted heavily by unprecedented changes in markets, supply-chains, and technologies.

In this changed phygital world, building sustainable business organizations, or even incorporating sustainable practices into existing organizations’ day-to-day business operations, requires careful consideration of critical questions such as :


27 Dec 2022 - 29 Dec 2022



How can organizations harness the power of data to improve the effectiveness and efficiency of managerial decision-making?
How can organizations inculcate and nurture “systemic thinking” and innovation to solve tomorrow’s business and social problems?
How can leaders be agile and responsive to the community’s changing needs and meet the expectations of multi-generational, geographically dispersed stakeholders?
This conference will address such questions in the context of building successful phygital businesses enabled by data science and innovative practices, to ensure the sustainability of such businesses in the long run.
Industry & Academic



Theme-based Senior Industry Leader’s Panel

Parallel Technical tracks

Dedicated tracks for doctoral student research

Networking with Senior Scholars

Best Paper Awards

Directors Panel

Editors Panel

Panel discussions on pedagogy, entrepreneurship, women in data science, and innovation


Jagdish Sheth School of Management (JAGSoM)

Jagdish Sheth School of Management (JAGSoM) is amongst the first 6 business schools in India to be awarded the AACSB accreditation. It is Globally Ranked in QS Masters Global Ranking 2021 in 101+ Band for PGDM Marketing, 101+ Band for PGDM Analytics and 151+ Band in PGDM Finance. JAGSoM has been ranked 30th across India and 15th in Future Orientation, by Business Today, India’s best business school ranking 2021.

JAGSoM takes off from the many recent achievements of IFIM B-School (Established in 1995), which is well known for its focus on employability-oriented curriculum and strong industry-interface. Global Thinker & Padma Bhushan Awardee Dr Jagdish Sheth accepted to have IFIM Business School Bangalore renamed as the Jagdish Sheth School of Management (the name change was implemented in 2020). Prof Jagdish Sheth is globally known for his scholarly contributions in marketing, competitive strategy, and geopolitical analysis. Recognizing his achievements, Government of India conferred him with the prestigious Padma Bhushan Award in 2020.


International Society for Data Sciences and Innovation – Global (ISDSI-Global), is an independent, Not-for-Profit professional consortium of institutions and individuals across disciplines from academia and practice. Headquartered in Hyderabad, India, this global body is devoted to the mission of promoting data sciences, innovation and entrepreneurship through creating forums entrepreneurship through creating forums for intellectual deliberations, supporting action research and facilitating development & application of data sciences, digital technologies, effective and efficient management practices.

ISDSI-Global is patronized by best of academicians, acclaimed researchers, and champion institution builders from across the world. The twin objectives of ISDSI-Global are to play a catalyzing role in promoting academic excellence and bridge the divide between theory and practice by propagating, facilitating and sponsoring action research.

ISDSI-Global, shall be working through its nodal offices spread over six continents bringing together the best from academia as well as industry. ISDSI-G shall be engaging in several activities ranging from periodic workshops for professional development, series of expert discourses, panel discussions, to annual conferences.