Jagsom

Ayesha Hossain

UNSW Business School

My focus of my dissertation is to investigate human brand’s various communication strategies on social media and how different strategy drive the demand of their brand. I am in the second year of PhD. Prior commencing this degree, I have worked in the industry for 7 years in various management roles. I have completed a Master of Marketing from the University of Sydney and a Bachelor of Commerce from Macquarie University.