One of the key interventions is the ‘Career Track’ which is a domain concentration that spans an entire term and is an integral part of the ‘Majors’ selected by the students.
Students select a Career Track aligned to their professional goals and then do a deep dive immersion to acquire the required competencies and critical skills for being industry ready. They are mentored and guided by the domain specialist faculty, drawn from both industry and academia.
The Career Track immersion comprises of specialized course work, application exercises, certifications and a ‘Request for Problem (RFP)’ industry project. All of these are aligned to the roles and competencies required for the specific domain.
The following Career Tracks are offered to students to enable in-depth learning:
1. Career Track in MARTECH
2. Career Track in SALES & SERVICES
3. Career Track in FINTECH
4. Career Track in CAPITAL MARKETS
5. Career Track in BANKING
6. Career Track in BUSINESS ANALYTICS
7. Career Track in HR- DIGITAL TRANSFORMATION
This document has been created to help students align their learning with the roles of their choice, the faculty has to enable students to acquire the relevant competencies and the recruiters to focus on the appropriate student cohort for the selection process.
Marketing technology, or MarTech, is the term used to describe the software and tools that marketers use to plan campaigns, execute them, and measure their success. Marketing technology tools make it possible for a company to streamline and automate marketing processes, collect and analyse data, and engage with its target audience in multiple ways. Through the continuous analysis that can help informed decision-making, MarTech has made marketing a far more cost-effective function.
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Sales and services, as a vital pivot of the economy has been making preponderant contribution to national GDPs world-wide. Accordingly, this segment is expected to have a continued need of specialized talent who are geared up to serve different sectors, consistent with complexity introduced by emergence of new tech dependent sectors such as quick service ecommerce, a large & diverse customer base, & higher customer expectations, and newer channels of sales and service that go beyond the physical environment.
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Financial Technology (FinTech) has its origins in the 2008 Global Financial Crises where the Financial Markets collapsed, traditional banks and financial institutions came under heavy regulation and many white collar finance jobs were lost. The same talent created startups using disruptive technologies that made Banking far more economical to the masses – basically the digitalization of all processes like Commercial (SMB) Lending, P2P Lending, Raising Capital (Investment Funds, Robo advisory firms, even ICOs), Crowdfunding, Payments, Insurtech and RegTech to redefine and remove the inefficiencies that have prevailed in the past. In China, the technology company driven entry into financial services is called TechFins and originate from BAT (Baidu, Ant Group and Tencent) and GAFA (Google, Apple, Facebook/Whatsapp and Amazon) in USA while the Indian FinTech market is microfinance led using Aadhaar Pay technology for authentication and UPI-based micro payments.
The presence of an active capital market is a huge boost to economic growth. Significant growth is witnessed in the Indian capital in terms of value and volume of transactions. Traditional roles in Capital Market focused on analysis which involved studying financial statements, focusing on industry trends, economic data, and global trends to make decisions. There is a shift in investment firms to depend on data-driven decisions, trying to combine fundamental investing with quantitative models popularly referred to as Algo and Quant trading. Algo trading is the process of using a computer program to follow a set of instructions for place a trade to generate profits at a high frequency which is beyond the capacity of a human trader. The strategies developed are based on a set of pre-defined rules and are based on timing, price or quantity, or a model. Algo trading makes markets more liquid and makes trading more systematic by ruling out emotional human biases.
Jagdish Sheth School of Management (formerly IFIM Business School) and Indian Institute of Banking and Finance (IIBF) signed MoU on the 27th Nov 2019. IIBF is the leading banking training institution and is the largest global body of its kind with 770+ institutional members Banks/FIs and 7.7+ lac individual members.
The 10-credit Super-Specialization in Banking is run jointly by both institutions and is aimed at honing skills of participants who are interested in a career in Banking industry. The participants will get to develop clarity on banking concepts and hands-on application of such knowledge while solving real life problems from banks.
For the past two decades, drastic global changes have been experienced in every society due to rapid and disruptive advancements in the field of IT and related areas. Growth of computer power, abundance of smart phones, cloud technology and artificial intelligence enabled successful digital transformation in all corners of business and technology. As a result, required skill bases for new normal activities have shifted dramatically, generating hunger for new skills in the business and industries.
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The need for crafting a career track in HR was felt primarily on the basis of an appreciation of the fast paced disruption in the way the combined entity of work and workforce is getting redefined across industry segments in recent times. A significant part of this disruption is driven by technology in as much as HR Tech is treated by many experts as a distinct domain.
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JAGSoM’s mission is to nurture holistic, socially responsible and continuously employable professionals. In the line with the mission, the curriculum and pedagogy have been designed to groom ‘T-Shaped Professionals’ who are ready for new age roles in Industry 4.0.
The T-Shaped curriculum helps students acquire both width and depth of learning. It has been developed after extensive research with CXOs across sectors into the learning needs of Industry 4.0, in partnership with National Human Resource Development Network (NHRDN).
Jagdish Sheth School of Management or JAGSoM, (formerly known as IFIM Business School), is now truly global, forward-looking and an industry-academia think-tank. With the renaming, the business school has added a crown jewel to its rich legacy and built a roadmap towards global management learning. Named after Padma Bhushan awardee, Charles H Kellstadt Professor of Business, Goizueta Business School and global thinker, Professor Jagdish Sheth. Under Dr. Sheth’s Chairmanship the business school is ready for its next big leap. A leap that’s global, industry-defining and market-oriented. We invite you to be a part of this.
JAGSoM is distinguished by a unique Curriculum 4.0 aligned to the needs
of Industry 4.0. The Curriculum is designed to groom ‘T-shaped professionals’ for new-age roles
in new-age companies and is delivered through the unique pedagogy of ‘Learning by Solving’.
The PGDM program at JAGSoM is delivered by domain specialist faculty, with professional
experience in the industry.
JAGSoM conducteda joint study in collaboration with the National Human Resource
Development Network (NHRDN) to identify the unmet needs of the industry and the skills required
for Industry 4.0.
The culmination and analysis of the results of the JAGSoM-NHRDN study
revealed that successful professionals of the future will be ‘T’ shaped professionals, combining
both a l wide breadth of knowledge across areas and in-depth knowledge in a specialised area.
The main focus of Curriculum 4.0 is to groom T-shaped professionals for new age roles in new age
industries.
As illustrated
in the figure above, the top bar of the ‘T’ represents the broad skills such as the people
skills, the social skills, and an appreciation of multi-functional capabilities and how the
functional areas play among themselves.
The Practice Courses at JAGSoM form an important part of the pedagogical interventions and are
accorded great priority. Almost one third of the total credits in the entire PGDM program is
assigned to practice courses. The Practice Courses are ‘Hands – On’ and serve to ensure that
students get ready for Industry 4.0.
The Majors, Minors and the Career Tracks make up the Vertical bar of the ‘T’.
In order to ensure that students are ready for Industry 4.0, Curriculum 4.0 includes Career
Tracks aligned to their professional goals. Students do a deep dive immersion in their Career
Tracks to acquire the required competencies and critical skills to become industry ready. The
Career Tracks enable the students to achieve depth of knowledge and skills in a specific area
pertaining to Industry 4.0.
The Curriculum 4.0 of JAGSoM includes 4 Majors – Marketing, Finance, Analytics & Digital
Business and HR, as well as 7 Career Tracks in MarTech, Sales & Service, FinTech,
Capital Markets, Banking, Business Analytics and Digital HR.
JAGSoM’sCurriculum 4.0 is delivered through the unique pedagogy of
‘Learning by Solving’ where students work in groups to solve real life problems supported by
Industry partners and mentored by domain specialist faculty.
The pedagogy of ‘Learning by Solving’ is operationalized by an integrated pathway consisting of
3 Key Interventions, in which every student at JAGSoM’s PGDM program participates.
Research/Innovation Incubation (RI/II): Students work in small groups either on Research
Projects or Start-Up Ideas, under the guidance of faculty mentors.
In the Research Incubation practice course, the focus is on research topics that impact practice
where students get an in-depth understanding of various domains through sector and company
analysis. The Innovation Incubation practice course is aimed at developing the entrepreneurial
mindset of students and at providing them a structured path to creating and launching their own
startups.
Career Track Program & Request for Problem (RFP) Project: The same student groups from
the Research Incubation and Innovation Incubation practice courses then move on to work on a
live industry project in the Career Track program. Students select a Career Track aligned to
their professional goals and do a deep dive immersion to acquire the required competencies and
critical skills to become industry ready. Career Tracks are offered to students in MarTech,
Sales & Service, FinTech, Capital Markets, Banking, Business Analytics and HR-Digital
Transformation.
The ‘Request for Problem’ (RFP) project is an integral component of the ‘Career Track’ Program.
Each year, JAGSoM invites industry partners to refer business problems that they are currently
facing which student consulting teams help to solve, each led by a fulltime faculty member (or
an interdisciplinary team of faculty members).
Industry Internship Program (IIP): The final step in the pathway is a 3-month long
Industry Internship where the students intern with new-age companies to get hands-on experience.
The IIP is an intensive immersion, enabling the students to apply the domain knowledge acquired
in Research/Innovation Incubation, Career Track and RFP projects, while also understanding
real-world industry applications.
A life-skill and lifestyle-oriented course that addresses issues of wellness and essential skills, like communication, negotiation, and cross-cultural orientation, to groom a holistic individual.
Corporate mentors guide students in goal setting and realization of their professional aspirations.
This course aims at enhancing the ability of students to address the challenges of collaboration, conflict resolution, timely and cost-effective execution of critical activities to achieve specific milestones in institution building activities.
Students undertake immersions with NGOs in rural areas. Students learn to design solutions for social problems through a Techno Economic Viability study, thereby enabling sustainable, socially positive, and measurable impact on UN Sustainable Development Goals.
In the Research Incubation practice course, students work in small groups on Research Projects under the guidance of faculty mentors. The focus is on research topics that impact practice where students get an in-depth understanding of various domains through sector and company analysis.Thispractice course is featured by AACSB in the list of best practices in the Asia Pacific.
This course empowers the participants to develop an entrepreneurial mindset and enables them to tackle business problems & challenges through creativity and innovation.Students work in small groups on Start-Up Ideas under the guidance of faculty mentors.The Innovation Incubation practice course is aimed at developing the entrepreneurial mindset of students and at providing them a structured path to creating and launching their own startups.
The PGDM program concludes with this 3-month long internship providing a transitioning bridge between theory and practice. The Industry Internship Program (IIP) is the final component of the RI-RFP-IIP Integrated Pathway for ‘Learning by Solving’.
