A. Sharma, R.R.K. Sharma and K. K. Lai
Proceedings of the 11th Annual International Conference on Industrial Engineering and Operations Management, Singapore, March, 2021
ISSN: 2169-8767 (U.S. Library of Congress); ISBN: 978-1-5323-5949-1.
Culture & Personality: Directional influence on Consumer Switching
Dr. Anjali Sharma
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